Monday, 2 September 2013
Textual Analysis 2.
Artist: Biffy Clyro
Song: Biblical
Genre: Rock
Mise en scene: The start of the music video shows what looks like a man in a hotel room, this is from the typical items found in hotel rooms such as the fan, bland colours and cheap furniture it is also small and you can't see any other rooms. A large bag is also seen by the side of the bed which could indicate he has packed clothes or items. From the outside area, the place he is located looks like a motel in America. This is shown from the stereotypical bar and roll of dollar bills he picks up and throws to a receptionist. Three men are see getting out of a car and walking towards the man, these men look like they are part of a gang, shown from the weapons they are holding and the thug like walk and attitude they have.
Editing: From the very start of the clip with almost every guitar note there is a cut to a new scene. The cuts help show the area which the man is and cuts to close ups are used to show his emotions. The music video picks up whenever the music gets faster, then when the music is slower the video will slow down with the music. This is shown when the man leaves the motel room and the music is a lot faster like the video, then when he is back in his room lying on the bed the music is a lot slower so less cuts are used and the scene is a lot slower. A lot of close ups are also used to show the man's emotions and throughout the whole music video the camera is always on him, even a point of view shot is used to show his perspective.
Target Audience: From the music and music video the target audience in my opinion would be late teenagers, early adults. This is because the music video is serious and has a story and isn't too happy and joyful with the presentation, for example a man gets beaten up with baseball bats by a gang and this isn't something you would associate with a younger audience.
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